Why Is It Vital Today for Small Business Owners to Have Their Own App?









If you own a small business today and you do not have an app to promote your business, you should address this now. Apps for smartphone's have become a way of life. 86% of the time cell phone users spend on their phone is in apps. A Gallup study indicates almost 3/4 of cell users check their phone at least once per hour. I believe this a low percentage based on my experience watch people and particularly 35-40 year olds. Phones are visible everywhere.

Therefore, cell phone apps have become useful as a marketing tool. You can engage with your customers, promote good feeling, build your brand, and show your customers that you are willing to build a relationship with them.

Where is your phone now? In your pocket or your hand? Does your phone like mine, have many different apps that you use for various reasons? If you want to prepare for the future, you should definitely get your company an app.

So, why do I say you should do this? It is my thinking that you must be progressive. You must find new ways to provide more value to your customers. There are so many valuable ways that an app promotes your business - loyalty programs and discounts, messages (Push Notifications) on special offers, building your brand, sell online, accept payments etc.

Starbucks currently uses and app to reward customers with the app. Domino's created an app for delivery and store pickup of orders. I have a friend who liked Domino's but hated the annoyance of calling them. Now that they have an app, she told me she has brand loyalty. 52% of online orders are created through and app. Domino's has experienced a rise of 28% in six months pre-tax profits in the UK alone. This is impressive.

You can use your app to do research. Ask your clients - they are your friends. What do they really want from you in the future? This will help with product development and customer retention. You can collect feedback on your customers.

Find an app developer you trust. Once that accepts a deposit, then works with you to design what you want on your app. Make sure you have a contract indicating the deposit, full price, and time. The time issue must be very clear. Included in the contract should be an over view of the site being created - number of pages, specific pages, how many changes you will receive. If you don't give your developer the required information, they can't produce your app in a timely manner. Set dates. Then move forward.









0 comments

  • Making Money With Forex Trading - How It's Done The currency market, or more specifically the forex market, derives its name from the generic term foreign exchange market. The forex market is a decentralized global network of trading partners, including banks, public and private institutions,…
  • How to Get Powerful Answers Online From a Trusted Psychic on Love, Money, Destiny and Problems Uncertainty surrounding us all and as recent events have shown, the energy in the world continues to pull in different directions. We can regain some control and clarity however, by seeking strong answers to our questions from a psychic. One…
  • Compare Nokia 6500 Slide With Nokia 6300 and Select the Right Choice These days, mobile phone brands are launching such wonderful models, that one finds it difficult to select an appropriate model. But, still it is possible. These models are meant for the people who come with different kinds of interests. Some…
  • 3 Best Ways to Make Money Online From Home Have you been thinking of the best ways to make money online and earn some extra cash for yourself during your free time and you do not have a clear cut idea on how to start up? You can do so many things like Article writing, Freelancing,…
  • How Video Games Can Affect the BrainVideo games are very popular among children of all the ages. And, due to our tech pace world, it is continuing to grow even more. Children and even the adults find video games as their mode of entertainment. They play these games whenever they are…